Lano Equipment needed help with marketing at the Minnesota State Fair. Together we created some visual strategies to increase engagement. We created posters, wind blades and an email newsletter to reach out and inform consumers on special deals for the event.
We crafted posters to promote Lano's initiatives at the fair. Lano careers, Lano's mobile service offerings for their rental equipment, and a promotional poster for customers who visit and buy equipment at the booth. We leveraged Lano's brand colors and worked strategically to raise recognizability of Lano's brand identity.
We created promotional fans to give to the visitors of the booth. Great way to keep cool and provide a takeaway of information for consumers who wish to know more.
